5 Foolproof Tips for Reducing Credit Card Fraud in Auto Parts eCommerce

August 21st, 2017 by jasonlancaster

The United States Small Business Administration discovered in late 2015 that half of the credit card fraud in the world took place in the U.S. In fact, some analysts predict that businesses will lose a collective $7.2 billion as a result of credit card fraud by 2020. Unfortunately, auto parts ecommerce shops aren’t immune to this widespread phenomenon.

stack of credit cards

Photo credit: Nick Youngson

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Should Your Shop Install Outside Parts?

March 31st, 2017 by jasonlancaster

It’s pretty common for a customer to ask their local shop to install a part they bought online (aka an ‘outside part’). Performance and off-road shops have been dealing with this awkward situation since Al Gore invented the Internet.

The story goes something like this: A vehicle owner buys an accessory or part online with the intention of installing it themselves. However, when they get the part delivered, they realize that they lack the tools, time, and/or aptitude needed to tackle their DIY project. They then call around to their local shops and ask for help, often assuming that the install will be “quick” or “easy” or “straightforward.”

The question: Should off-road and performance shops install outside parts? Let’s weigh the pros and cons.

Install parts

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Thursdays With Tom – How Pareto & Parkinson’s can Improve Your Business

October 27th, 2011 by databot

A couple of weeks ago I began listening to the 4 Hour Work Week via Audible. Now I know what you are thinking: this explains a lot! Hear me out though, I know the book sounds quite gimicky and in many ways it is, but there are some really great nuggets of truth if you know what to look for.  The two aspects I wanted to share with you today are Pareto’s Principle aka the ’80/20 Rule’ and  the lesser known Parkinson’s Law (this has nothing to do with Parkinson’s disease FYI).

First The Pareto Principle

  • 80% of outputs result from 20% of the inputs
  • 80% of the results come from 20% of effort and time
  • 80% of profits come from 20% of products and or customers

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Google Launches Gmail Motion – Motion Based Email

April 1st, 2011 by Kyle West

If you get as much email as I do you’ll be happy to know that Google is working on making replying to all of it a little easier. Today they announced Gmail Motion:

Techcrunch has a good list of all the other April Fools jokes going around today.

Thusday’s with Tom – Learn from Diapers.com… Nail your Niche!

November 18th, 2010 by databot

As word spreads this week that Amazon purchased Diapers.com for a whopping $545,000,000, I wanted to make sure and give you a little background on how this business grew in less that 5 years.   The team at Diapers.com focused on one type of customer and for the most part one product and built in value added products in which they made good margins while selling diapers for little to no profit. The key to this strategy is that customers come back over and over and over again.  They place multiple orders for diapers but add wipes or lotion etc.  This company was so successful that Walmart and Amazon.com got into quite the bidding war for the 5 year old startup.  I also admire the passion in which they started the business check out this quote below and the corresponding article from businessweek.com. Read the rest of this entry »

Techy Tuesday – Manage your Follow Up with EMail Oracle

November 16th, 2010 by Matt Gold

Customer Service Secrets That Aren’t So Secret From Zappos.com

October 26th, 2010 by databot

I have always been a big fan of Zappos.com not just because they are the standard for e-commerce but more to do with the fanatical customer service they offer and the company culture that they eat sleep and breathe. Here are a couple of interesting things you might not know about how Zappos.com does business.  Oh btw before you rush to judgement some of these points,  Zappos sold more than a BILLION $ worth of goods last year and was acquired by Amazon for $1.5 Billion. Read the rest of this entry »

Thursdays With Tom: Bullish on Turbochargers?

October 21st, 2010 by databot

Last week I caught this gem of an article regarding the evolving landscape of turbocharger manufacturing and forecasting for the future.. Here is a clip of the article

Turbo Cutaway

From Pike Research: Read the rest of this entry »

Thursdays with Tom: It’s Still All About the Service

October 14th, 2010 by databot

The last couple of days I came across two interesting articles regarding customer service and how instrumental it is to the success of online business’s.  I think sometimes we can get caught up in the idea that features and pricing make all the difference but these two studies show that they are only supplements to success.

This excerpt from the techcrunch report I thought summed up the report quite well. Read the rest of this entry »

Techy Tuesdays – Google Voice, Phones Your Way – For FREE

September 21st, 2010 by Matt Gold

GoogleVoice LogoIt’s no secret we’re a big fan of Google over here and their suite of applications (ok, so we didn’t understand Google Wave either).  Hosted GMail provide our e-mail service and every RPMWare site comes pre-configured to support it.  Google Product Search is a killer way to drive sales and increase exposure.  Google AdWords and Analytics are a one-two punch for advertising and tracking conversion rates, traffic and more.  So when we heard that Google Voice was in Beta, we jumped at the chance to – at the very least tinker with it – or perhaps even integrate it into our day to day.
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